Customers talking and enjoying lunch at The Bridge Café in Upland, Indiana

You matter here.

East Central Indiana has 10 counties, more than 520,000 people and endless opportunities for you to build a life and make a difference here.

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Forge your path

We’re not just one city. We’re a mosaic of individuals, different paths, and unique opportunities all coming together as one beautiful region. This is a place where you can be who you want to be and create a life that matters.

Are you an entrepreneur? A hard worker? An artist? A volunteer? A parent? There’s room for you in East Central Indiana. You can get involved, grow a family, open a start-up, or simply enjoy being you.

Young boy watering flowers at Minnetrista in Muncie, Indiana


Student working with machinery at Purdue Polytechnic Institute


Spectators admire art at The Portland Center of Arts Place in Jay County, Indiana


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10 counties with
endless opportunity


Latest News East Central Indiana

Red-tail Land Conservancy in East Central Indiana

New Nature Preserve Protects the White River

The Red-tail Land Conservancy announced the establishment of Hidden Canal Nature Preserve, a 50-acre forest in Anderson, IN. Located on the White River across from Mounds State Park, this preserve creates a protected corridor along the…


Home for the Holidays: Putting Down Roots and Making Memories in Henry County

Being close to family is one of the primary reasons Henry County natives move back to the area. Having the opportunity to spend time together and experience local traditions together leads to cherished memories. Two…


Rushville Receives $5 Million Grant for Community Center

The Rush County Community Foundation proposal for a $5 million dollar grant for a Rush County Community Center has been approved by Lilly Endowment and the GIFT VII Program. The grant will go towards the…